Adam from Deadline Studios http://www.deadlinestudios.co.uk/ came into uni to do a talk on his business and how it has changed over the years. he told us that he had a £70,000 budget for his studio and got a loan for this, the budget included the conversion of a building into a studio not just on equipment. Adam built the studio because the label he was with wanted a cheaper way to record, that is a studio they were associated with this will reduce overall costs wit their artists. the main change within his business is the change in new clients, he says that for the most part many people coming in were just coming to record drums as they can do the rest at home to a reasonable standard. “the rise of the bedroom producer” as it is known this has arisen from the increase in power of computers and price of equipment becoming more competitive. Adam also frequently gigs with a number of bands as an extra source of income. Adams business suffered a “lul” for a year or so, to come back from this he started doing a free hour of recording for new customers and this was apparently very successful, with most of the clients coming back.